Started in 2014, westyle.design focuses on building a systematic approach to quality design. Specializing in contemporary design, my graphic design experience extends to logo design, brand development, website design and hosting, copywriting service, and internet marketing (SEO, SMO, Adwords). From a single logo design to a sophisticated branding launch, westyle.design recognizes the importance of understanding client needs from the start and distinguishes itself from traditional (and tired) template designs by creating fresh, new, and exciting designs to suit client needs. I am committed to bringing excellence and professionalism to clientele through straight forward design and development process. Please click on the arrows below to learn more about this process.
* Construct * Integrate * Refine *
From design concept to construct, the create phase establishes the look and feel of the client’s brand alongside its initial integration into the web. A more mature design construct allows for more precise refinement of its components both functional and aesthetic. Web integration demonstrates feasibility and compatibility within the applicable context. Once the design is crystallized, the final phase of testing and maintenance is executed.
* Test * Launch * Maintain *
All design constructs (whether a logo, brand, or website) must be tested to ensure effectiveness, quality, and consistency (e.g., browser compatibility). User experience and usability testing may also be explored in this final phase. Once a design is finalized and officially launched, maintenance and management services are available to the client depending on individual needs. Please contact westyle.design for any questions about design work and quotes. Genuine inquiries can expect quick and prioritized responses.
* Meet * Discover * Research *
The success of every design project is predicated upon clear communication and upfront planning. We begin by meeting to discuss and determine project goals. Understanding the client’s business, as well as its design needs, is critical to discovering specific areas of interest and opening up the door for research and market analysis. With both the client and research information aligned, the plan forward is solidified and ready to be set in motion at the design phase.
* Draft * Develop * Implement *
Based on the agreed upon plan, a working draft of the design concept is developed and continually updated to implement the ideas set forth by both the business and the current standards of identity design. Iterations of the preliminary draft are fluid and amenable to early inputs, feedback, and improvements without sacrificing timeliness. The design phase is completed when a stable design construct can be created.